Erica Halse

Duo Duo Ice Cream Truck

The project: to create a standout, weird, and fun artwork for the Duo Duo Ice Cream truck. The artwork was to depict the story of 'Duo Duo Ice Cream' and include an illustration of two cartoons facing towards a massive science experiment that leads to their end product; a golden fried ice cream ball.

The design also needed to have an area where people could hold up a cup and take a photo to upload to social media and needed to be visually understood both when the serving window is both open and closed.